Wine branding fit for a goddess.

Once we were told to create a beverage brand, I immediately knew I wanted to use my goddess characters to create an ethereal and fancy wine brand. Inspired by Art Nouveau, I wanted to make the brand seem established and fanciful in a 1920s way, while still having more modern elements. I heavily relied on my illustrations for the labels, with the text being part of the illustration itself, just like Art Nouveau posters.

For each label to stand out, I used a different goddess to represent the flavor of the wine. They are unified at similar poses and their closed eyes with a pleasant, ethereal expression. Each goddess bears a fruit made to make the wine, it implies the goddess helped make the wine itself. For the limited edition bottle, it is a Pride Month edition, where I used the goddess of love and gender expression to represent it. They have a cornucopia of six flavors that represent each color of the rainbow.

With the final designs, I printed the labels on holographic paper so they could stand out better on the shelf and best represent the orantness of the wine and the goddesses.

Previous
Previous

Maygar Folk-Tales

Next
Next

Cutey Fruity Cereal